.about us

Coaches first.Then code.

We’re a team of coaches, dietitians and engineers building the tools we wished we had on the gym floor.

The Mahdofit team
Mahdi, founder of Mahdofit
Mahdi Farouk
FOUNDER · EX-STRENGTH COACH

.our story

Great coaching doesn’t scale by working longer nights. It scales when your method runs itself, and you get your evenings back.

In 2021 Mahdi was coaching 140 clients from a studio in Lisbon, writing plans in spreadsheets until midnight. Mahdofit started as the tool he built for himself. Today it runs programs for more than 1,200 studios in 30 countries.

.what we believe

Three rules we build by.

01

Coach in the loop

Software suggests, coaches decide. Every automated change is visible, explainable and reversible.

02

Health over hype

No crash diets, no streak guilt. We design for the member who is still training in year three.

03

Your brand, not ours

Studios own the relationship. We stay in the background and make you look good.

2021
founded in Lisbon
30
countries
48
people, half ex-coaches
180k
members training weekly

.leadership

The people.

Marcus Osei
Marcus Osei
Head of Coaching
Priya Raman
Priya Raman
Lead Dietitian
Lena Kraus
Lena Kraus
CTO
.careers
We’re hiring 6 roles.
jobs@mahdofit.com →
Mahdofit coaches laughing together at the front desk

.start today

Coach hundreds like you coach one.

14 days free, up to 50 clients. No card required. Import your roster in minutes.

Start free trial
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.